Rated 4 out of
Eric H from
Briteline WrapCAST: A 'Value-Line' we believe in:I recently took over management of a dedicated, 4-bay wrap shop, essentially two shops rolled into one. One was a high-end custom shop with a proper wrap division, the other was a sign shop offering wraps. While merging the clientele from both shops, it became quickly apparent that the pricing history between the two was vastly different, and we needed a reliable, INSTALL-ABLE value-line to offer along with the higher-end materials.
Our Grimco rep, Tyler, was keen to offer up the completely re-tooled Briteline series... to be honest, I was hesitant; We had been using some previous generation Briteline wrap material for printed, cut vinyl lettering, but not much else.
I took Tyler up on her offer to try out the newly retooled material.
We literally pulled off the core from the last roll of old-series Briteline and replaced it with a new one (just happened to work out that way...)
After installing the new material, matte and gloss, here are my crew's impressions:
1. The vinyl itself takes good ink saturation, very little color profile modification was needed to keep client color pallets true.
2. The laminates took a bit more pressure than our premium lines, but any "starfield" bubbles laid down easily during installation - squeegee pressure alone.
3. The matte laminated material curtained a bit during install, and took a bit more finesse than our premium lines, but - particularly with the hard squeegee edge - laid in nicely. As important, the Matte Finish looks FANTASTIC: it breaks up light completely and feels like paper... exactly as a matte finish should, and is SURPRISINGLY durable. It stands up to scratches and abrasion bizarrely well. Additionally, it hides imperfections on walls (we are wrapping our entire lobby in Briteline Matte) very well.
4. The gloss laminated material lays down even easier than the matte, takes heat and stretch well, and has a very consistent finish and sheen. Light plays smoothly, and post-heating acted properly - no wilting or adhesion separation.
In short, the Briteline WrapCAST line has taken it's place as our "BASE WRAP" pricing tier. Long-term durability is, of course, still on the horizon as our wraps run the roads, car washes, etc., but if the initial quality improvement (which is considerable!), the slideability, contouring are any indication, we've made an excellent decision. Props to GrimCo for seeing an opportunity to re-birth their value line, and to our rep Tyler for urging us to try it out!
I'd encourage you to do the same.
Wrap Division Manager
The Wrap Studio by Sign Studio